{"id":9860,"date":"2024-02-22T22:52:02","date_gmt":"2024-02-22T15:52:02","guid":{"rendered":"https:\/\/arito.vn\/?p=9860"},"modified":"2024-11-18T23:02:13","modified_gmt":"2024-11-18T16:02:13","slug":"quan-ly-doanh-thu-la-gi","status":"publish","type":"post","link":"https:\/\/arito.vn\/en\/quan-ly-doanh-thu-la-gi\/","title":{"rendered":"Qu\u1ea3n l\u00fd doanh thu l\u00e0 g\u00ec? C\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Trong th\u1ebf gi\u1edbi kinh doanh ng\u00e0y nay, qu\u1ea3n l\u00fd doanh thu kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m m\u00e0 c\u00f2n l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a m\u1ecdi t\u1ed5 ch\u1ee9c. \u0110\u1eb7c bi\u1ec7t, qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng \u0111\u00f3ng vai tr\u00f2 then ch\u1ed1t trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng v\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Tuy nhi\u00ean, \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y, ch\u1ee7 doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 v\u1ec1 b\u1ea3n ch\u1ea5t c\u1ee7a qu\u1ea3n l\u00fd doanh thu v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng n\u00f3 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 trong m\u00f4i tr\u01b0\u1eddng kinh doanh hi\u1ec7n \u0111\u1ea1i. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd \u0111i s\u00e2u v\u00e0o kh\u00e1i ni\u1ec7m &#8220;<strong><a href=\"https:\/\/arito.vn\/en\/quan-ly-doanh-thu-la-gi\/\">Qu\u1ea3n l\u00fd doanh thu<\/a><\/strong>&#8221; v\u00e0 t\u1eadp trung v\u00e0o c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, \u0111\u1eb7c bi\u1ec7t l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh.<\/span><\/p>\n<h2><b>1. Doanh thu l\u00e0 g\u00ec?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Doanh thu l\u00e0 m\u1ed9t thu\u1eadt ng\u1eef kinh doanh ph\u1ed5 bi\u1ebfn, th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ch\u1ec9 s\u1ed1 ti\u1ec1n m\u00e0 m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c t\u1ed5 ch\u1ee9c ki\u1ebfm \u0111\u01b0\u1ee3c t\u1eeb vi\u1ec7c b\u00e1n h\u00e0ng ho\u1eb7c cung c\u1ea5p d\u1ecbch v\u1ee5 trong m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh. \u0110\u00e2y l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng gi\u00fap \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t t\u00e0i ch\u00ednh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p v\u00e0 c\u00f3 th\u1ec3 ph\u1ea3n \u00e1nh s\u1ee9c kh\u1ecfe c\u1ee7a m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u1ee5 th\u1ec3.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Doanh thu th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch nh\u00e2n gi\u00e1 b\u00e1n h\u00e0ng ho\u1eb7c d\u1ecbch v\u1ee5 v\u1edbi s\u1ed1 l\u01b0\u1ee3ng \u0111\u00e3 b\u00e1n ho\u1eb7c cung c\u1ea5p. N\u00f3 th\u01b0\u1eddng \u0111\u01b0\u1ee3c ghi nh\u1eadn tr\u00ean b\u00e1o c\u00e1o t\u00e0i ch\u00ednh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch theo nhi\u1ec1u c\u00e1ch kh\u00e1c nhau, bao g\u1ed3m theo ng\u00e0nh, s\u1ea3n ph\u1ea9m, \u0111\u1ecba \u0111i\u1ec3m ho\u1eb7c th\u1ecb tr\u01b0\u1eddng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi m\u1ed9t doanh nghi\u1ec7p, vi\u1ec7c t\u0103ng doanh thu th\u01b0\u1eddng \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ee5c ti\u00eau quan tr\u1ecdng. Tuy nhi\u00ean, vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh thu cao kh\u00f4ng \u0111\u1ea3m b\u1ea3o <strong><a href=\"https:\/\/arito.vn\/en\/loi-nhuan-la-gi\/\">l\u1ee3i nhu\u1eadn<\/a><\/strong>, v\u00ec chi ph\u00ed ho\u1ea1t \u0111\u1ed9ng v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c c\u0169ng ph\u1ea3i \u0111\u01b0\u1ee3c xem x\u00e9t. Do \u0111\u00f3, vi\u1ec7c qu\u1ea3n l\u00fd doanh thu c\u1ea7n ph\u1ea3i \u0111i \u0111\u00f4i v\u1edbi vi\u1ec7c qu\u1ea3n l\u00fd chi ph\u00ed \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa hai y\u1ebfu t\u1ed1 n\u00e0y.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ngo\u00e0i ra, doanh thu kh\u00f4ng ch\u1ec9 l\u00e0 ch\u1ec9 s\u1ed1 quan tr\u1ecdng cho c\u00e1c doanh nghi\u1ec7p t\u01b0 nh\u00e2n, m\u00e0 c\u00f2n l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn v\u00e0 ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u00f4ng c\u1ed9ng. V\u00ed d\u1ee5, c\u00e1c t\u1ed5 ch\u1ee9c t\u1eeb thi\u1ec7n c\u1ea7n doanh thu \u0111\u1ec3 duy tr\u00ec ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c d\u1ef1 \u00e1n gi\u00fap \u0111\u1ee1 c\u1ed9ng \u0111\u1ed3ng. \u0110\u1ed1i v\u1edbi ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u00f4ng c\u1ed9ng, doanh thu t\u1eeb thu\u1ebf v\u00e0 l\u1ec7 ph\u00ed c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 c\u00f4ng v\u00e0 h\u1ea1 t\u1ea7ng c\u1ea7n thi\u1ebft cho c\u1ed9ng \u0111\u1ed3ng.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-9861\" src=\"https:\/\/arito.vn\/wp-content\/uploads\/2024\/02\/quan-y-doanh-thu.png\" alt=\"qu\u1ea3n l\u00fd doanh thu\" width=\"904\" height=\"504\" \/><\/p>\n<h2><b>2. C\u00e1c lo\u1ea1i doanh thu b\u00e1n h\u00e0ng<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">C\u00e1c lo\u1ea1i doanh thu b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i theo nhi\u1ec1u c\u00e1ch kh\u00e1c nhau, d\u1ef1a v\u00e0o c\u00e1ch th\u1ee9c ho\u1eb7c ngu\u1ed3n g\u1ed1c c\u1ee7a doanh thu \u0111\u00f3. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 lo\u1ea1i doanh thu b\u00e1n h\u00e0ng ph\u1ed5 bi\u1ebfn:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doanh thu b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp: \u0110\u00e2y l\u00e0 lo\u1ea1i doanh thu m\u00e0 doanh nghi\u1ec7p ki\u1ebfm \u0111\u01b0\u1ee3c t\u1eeb vi\u1ec7c b\u00e1n s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 tr\u1ef1c ti\u1ebfp cho kh\u00e1ch h\u00e0ng. V\u00ed d\u1ee5, khi m\u1ed9t c\u1eeda h\u00e0ng b\u00e1n l\u1ebb b\u00e1n m\u1ed9t s\u1ea3n ph\u1ea9m cho m\u1ed9t kh\u00e1ch h\u00e0ng, s\u1ed1 ti\u1ec1n thu \u0111\u01b0\u1ee3c t\u1eeb giao d\u1ecbch \u0111\u00f3 \u0111\u01b0\u1ee3c coi l\u00e0 doanh thu b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doanh thu b\u00e1n h\u00e0ng qua m\u1ea1ng (online): \u0110\u00e2y l\u00e0 doanh thu \u0111\u01b0\u1ee3c t\u1ea1o ra t\u1eeb vi\u1ec7c b\u00e1n h\u00e0ng ho\u1eb7c d\u1ecbch v\u1ee5 th\u00f4ng qua c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn, nh\u01b0 trang web, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng ho\u1eb7c c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u01b0 Amazon, eBay, v\u00e0 Shopify. \u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a n\u1ec1n kinh t\u1ebf s\u1ed1 ng\u00e0y nay.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doanh thu t\u1eeb b\u00e1n h\u00e0ng \u0111\u1ea1i l\u00fd ho\u1eb7c nh\u00e0 ph\u00e2n ph\u1ed1i: C\u00e1c doanh nghi\u1ec7p c\u0169ng c\u00f3 th\u1ec3 ki\u1ebfm \u0111\u01b0\u1ee3c doanh thu th\u00f4ng qua vi\u1ec7c b\u00e1n h\u00e0ng cho c\u00e1c \u0111\u1ea1i l\u00fd ho\u1eb7c nh\u00e0 ph\u00e2n ph\u1ed1i, sau \u0111\u00f3 c\u00e1c \u0111\u1ea1i l\u00fd n\u00e0y s\u1ebd ti\u1ebfp t\u1ee5c b\u00e1n s\u1ea3n ph\u1ea9m \u0111\u00f3 cho kh\u00e1ch h\u00e0ng cu\u1ed1i c\u00f9ng. Doanh thu t\u1eeb vi\u1ec7c b\u00e1n h\u00e0ng cho c\u00e1c \u0111\u1ea1i l\u00fd ho\u1eb7c nh\u00e0 ph\u00e2n ph\u1ed1i n\u00e0y th\u01b0\u1eddng \u0111\u01b0\u1ee3c ghi nh\u1eadn sau khi s\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c chuy\u1ec3n giao cho h\u1ecd.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doanh thu t\u1eeb b\u00e1n h\u00e0ng qua c\u00e1c k\u00eanh \u0111\u1ed1i t\u00e1c (partner channels): M\u1ed9t s\u1ed1 doanh nghi\u1ec7p c\u00f2n c\u00f3 th\u1ec3 t\u1ea1o ra doanh thu b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c \u0111\u1ed1i t\u00e1c ho\u1eb7c k\u00eanh ph\u00e2n ph\u1ed1i kh\u00e1c \u0111\u1ec3 b\u00e1n s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c m\u1ed1i quan h\u1ec7 \u0111\u1ed1i t\u00e1c v\u1edbi c\u00e1c c\u00f4ng ty kh\u00e1c ho\u1eb7c vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng ho\u1eb7c h\u1ec7 th\u1ed1ng c\u1ee7a b\u00ean th\u1ee9 ba \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doanh thu t\u1eeb b\u00e1n h\u00e0ng qua k\u00eanh offline (truy\u1ec1n th\u1ed1ng): B\u00ean c\u1ea1nh vi\u1ec7c b\u00e1n h\u00e0ng qua c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn, nhi\u1ec1u doanh nghi\u1ec7p v\u1eabn thu \u0111\u01b0\u1ee3c doanh thu t\u1eeb vi\u1ec7c b\u00e1n h\u00e0ng th\u00f4ng qua c\u00e1c k\u00eanh offline truy\u1ec1n th\u1ed1ng nh\u01b0 c\u1eeda h\u00e0ng b\u00e1n l\u1ebb, si\u00eau th\u1ecb, hay c\u00e1c s\u1ef1 ki\u1ec7n th\u01b0\u01a1ng m\u1ea1i. \u0110\u00e2y v\u1eabn l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh \u0111\u1eb7c bi\u1ec7t l\u00e0 trong nh\u1eefng ng\u00e0nh h\u00e0ng nh\u1ea5t \u0111\u1ecbnh.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Th\u1ef1c t\u1ebf cho th\u1ea5y, doanh thu b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 xu\u1ea5t ph\u00e1t t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau, bao g\u1ed3m b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp, qua m\u1ea1ng, qua c\u00e1c \u0111\u1ea1i l\u00fd ho\u1eb7c \u0111\u1ed1i t\u00e1c, ho\u1eb7c th\u00f4ng qua c\u00e1c k\u00eanh offline truy\u1ec1n th\u1ed1ng. Quan tr\u1ecdng nh\u1ea5t l\u00e0 c\u00e1c doanh nghi\u1ec7p c\u1ea7n hi\u1ec3u r\u00f5 ngu\u1ed3n g\u1ed1c c\u1ee7a doanh thu \u0111\u1ec3 c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd v\u00e0 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 kinh doanh c\u1ee7a m\u00ecnh.<\/span><\/p>\n<h2><b>3. T\u1ea1i sao c\u1ea7n bi\u1ebft c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t kh\u00eda c\u1ea1nh quan tr\u1ecdng c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh m\u00e0 m\u1ecdi doanh nghi\u1ec7p \u0111\u1ec1u c\u1ea7n ch\u00fa \u00fd v\u00e0 \u0111\u1ea7u t\u01b0. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 l\u00fd do v\u00ec sao c\u1ea7n bi\u1ebft c\u00e1ch qu\u1ea3n l\u00fd doanh thu l\u00e0 quan tr\u1ecdng:<\/span><\/p>\n<h3><b>3.1. \u0110\u1ea3m b\u1ea3o s\u1ef1 b\u1ec1n v\u1eefng c\u1ee7a doanh nghi\u1ec7p<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Doanh thu l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 ch\u00ednh quy\u1ebft \u0111\u1ecbnh \u0111\u1ebfn s\u1ef1 b\u1ec1n v\u1eefng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. N\u1ebfu kh\u00f4ng qu\u1ea3n l\u00fd t\u1ed1t doanh thu, doanh nghi\u1ec7p c\u00f3 th\u1ec3 g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c duy tr\u00ec ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 \u0111\u1ed1i m\u1eb7t v\u1edbi nguy c\u01a1 ph\u00e1 s\u1ea3n.<\/span><\/p>\n<h3><b>3.2. \u0110\u1ea3m b\u1ea3o l\u1ee3i nhu\u1eadn<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a vi\u1ec7c \u0111\u1ea3m b\u1ea3o l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p. B\u1eb1ng c\u00e1ch t\u1ed1i \u01b0u h\u00f3a doanh thu v\u00e0 chi ph\u00ed, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u0103ng l\u1ee3i nhu\u1eadn v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb cho c\u1ed5 \u0111\u00f4ng.<\/span><\/p>\n<h3><b>3.3. \u0110\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Hi\u1ec3u r\u00f5 v\u00e0 qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng gi\u00fap doanh nghi\u1ec7p hi\u1ec3u \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 cung c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ph\u00f9 h\u1ee3p. \u0110i\u1ec1u n\u00e0y gi\u00fap t\u0103ng c\u01a1 h\u1ed9i thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, t\u0103ng c\u01b0\u1eddng m\u1ed1i quan h\u1ec7 v\u1edbi h\u1ecd v\u00e0 t\u1ea1o ra c\u00e1c c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng ti\u1ec1m n\u0103ng trong t\u01b0\u01a1ng lai.<\/span><\/p>\n<h3><b>3.4. X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng cung c\u1ea5p th\u00f4ng tin quan tr\u1ecdng \u0111\u1ec3 ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3. B\u1eb1ng c\u00e1ch ph\u00e2n t\u00edch d\u1eef li\u1ec7u doanh thu, doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c k\u00eanh b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u1ea5t, s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 n\u00e0o \u0111ang \u0111\u00f3ng g\u00f3p nhi\u1ec1u nh\u1ea5t v\u00e0o doanh thu v\u00e0 c\u00e1c c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n m\u1edbi.<\/span><\/p>\n<h3><b>3.5. Qu\u1ea3n l\u00fd r\u1ee7i ro v\u00e0 th\u00edch \u1ee9ng v\u1edbi bi\u1ebfn \u0111\u1ed9ng th\u1ecb tr\u01b0\u1eddng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Vi\u1ec7c qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng c\u0169ng gi\u00fap doanh nghi\u1ec7p nh\u1eadn bi\u1ebft v\u00e0 \u0111\u1ed1i ph\u00f3 v\u1edbi c\u00e1c r\u1ee7i ro v\u00e0 bi\u1ebfn \u0111\u1ed9ng trong th\u1ecb tr\u01b0\u1eddng. B\u1eb1ng c\u00e1ch theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 c\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn doanh thu nh\u01b0 thay \u0111\u1ed5i trong nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, bi\u1ebfn \u0111\u1ed9ng gi\u00e1 c\u1ea3, ho\u1eb7c c\u1ea1nh tranh, doanh nghi\u1ec7p c\u00f3 th\u1ec3 th\u00edch \u1ee9ng v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch linh ho\u1ea1t.<\/span><\/p>\n<h3><b>3.6. T\u1ea1o ra c\u01a1 s\u1edf cho s\u1ef1 ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">B\u1eb1ng c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t c\u01a1 s\u1edf v\u1eefng ch\u1eafc cho s\u1ef1 ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n. Vi\u1ec7c duy tr\u00ec v\u00e0 t\u0103ng tr\u01b0\u1edfng doanh thu kh\u00f4ng ch\u1ec9 t\u1ea1o ra c\u01a1 h\u1ed9i cho s\u1ef1 m\u1edf r\u1ed9ng v\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p, m\u00e0 c\u00f2n gi\u00fap n\u00e2ng cao kh\u1ea3 n\u0103ng c\u1ea1nh tranh v\u00e0 \u1ed5n \u0111\u1ecbnh tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u00f3m l\u1ea1i, vi\u1ec7c qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng kh\u00f4ng ch\u1ec9 \u0111\u1ea3m b\u1ea3o s\u1ef1 b\u1ec1n v\u1eefng v\u00e0 l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p m\u00e0 c\u00f2n gi\u00fap n\u00e2ng cao kh\u1ea3 n\u0103ng c\u1ea1nh tranh v\u00e0 ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n. \u0110\u00e2y ch\u00ednh l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh m\u00e0 m\u1ecdi doanh nghi\u1ec7p c\u1ea7n ch\u00fa \u00fd v\u00e0 \u0111\u1ea7u t\u01b0.<\/span><\/p>\n<h2><b>4. Nh\u1eefng c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng ph\u1ed5 bi\u1ebfn<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a m\u1ecdi doanh nghi\u1ec7p. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch ph\u1ed5 bi\u1ebfn \u0111\u1ec3 qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng:<\/span><\/p>\n<figure id=\"attachment_9896\" aria-describedby=\"caption-attachment-9896\" style=\"width: 1410px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9896 size-full\" src=\"https:\/\/arito.vn\/wp-content\/uploads\/2024\/02\/Screenshot-2024-02-26-at-22.52.37.png\" alt=\"Nh\u1eefng c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng ph\u1ed5 bi\u1ebfn\" width=\"1410\" height=\"782\" \/><figcaption id=\"caption-attachment-9896\" class=\"wp-caption-text\">Nh\u1eefng c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng ph\u1ed5 bi\u1ebfn<\/figcaption><\/figure>\n<h3><b>4.1. Ph\u00e2n t\u00edch v\u00e0 d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng. Ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 nh\u1eadn bi\u1ebft xu h\u01b0\u1edbng mua h\u00e0ng v\u00e0 d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u s\u1ebd gi\u00fap doanh nghi\u1ec7p \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch linh ho\u1ea1t. Vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 t\u1ed5 ch\u1ee9c c\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3><b>4.2. T\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng b\u1eb1ng c\u00e1ch c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1ed1i gi\u1ea3n h\u00f3a c\u00e1c b\u01b0\u1edbc giao d\u1ecbch v\u00e0 \u0111\u01a1n h\u00e0ng, v\u00e0 s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng t\u1ef1 \u0111\u1ed9ng h\u00f3a trong quy tr\u00ecnh b\u00e1n h\u00e0ng.<\/span><\/p>\n<h3><b>4.3. X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 m\u1ea1nh m\u1ebd v\u00e0 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ea1o ra s\u1ef1 trung th\u00e0nh v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00f4ng qua vi\u1ec7c cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t, t\u1ea1o ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i v\u00e0 \u01b0u \u0111\u00e3i d\u00e0nh cho kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft, v\u00e0 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u00f3 m\u1ee5c ti\u00eau h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3><b>4.4. Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 m\u1edbi<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">M\u1edf r\u1ed9ng danh m\u1ee5c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ea1o ra c\u00e1c c\u01a1 h\u1ed9i m\u1edbi \u0111\u1ec3 t\u0103ng doanh thu. Vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u1edbi \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng ho\u1eb7c m\u1edf r\u1ed9ng v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi.<\/span><\/p>\n<h3><b>4.5. T\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ea3<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd gi\u00e1 c\u1ea3 l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a vi\u1ec7c qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng. B\u1eb1ng c\u00e1ch nghi\u00ean c\u1ee9u v\u00e0 hi\u1ec3u r\u00f5 th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp c\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ea3 ph\u00f9 h\u1ee3p \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a doanh thu. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ea3 linh ho\u1ea1t, \u00e1p d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ea3 \u0111\u1ed9ng v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m gi\u00e1 c\u1ea3 t\u1ed1i \u01b0u d\u1ef1a tr\u00ean gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3><b>4.6. T\u0103ng c\u01b0\u1eddng ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1ea7u t\u01b0 v\u00e0o ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o l\u00e0 m\u1ed9t c\u00e1ch qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ea1o ra s\u1ef1 nh\u1eadn th\u1ee9c v\u00e0 quan t\u00e2m t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn v\u00e0 ngo\u1ea1i tuy\u1ebfn, t\u1ea1o ra n\u1ed9i dung ti\u1ebfp th\u1ecb h\u1ea5p d\u1eabn v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng qua c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 email.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Qu\u00e1 tr\u00ecnh qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng kh\u00f4ng ch\u1ec9 \u0111\u00f2i h\u1ecfi s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n \u0111\u00f2i h\u1ecfi s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 linh ho\u1ea1t trong vi\u1ec7c ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c kinh doanh. B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p c\u00e1c ph\u01b0\u01a1ng ph\u00e1p v\u00e0 chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c nhau, doanh nghi\u1ec7p c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ea1o ra c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong t\u01b0\u01a1ng lai.<\/span><\/p>\n<h2><b>5. Nh\u1eefng nguy\u00ean nh\u00e2n sai s\u00f3t th\u01b0\u1eddng th\u1ea5y trong qu\u1ea3n l\u00fd doanh thu l\u00e0 g\u00ec?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd doanh thu l\u00e0 m\u1ed9t kh\u00eda c\u1ea1nh quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c. Tuy nhi\u00ean, c\u00f3 nhi\u1ec1u nguy\u00ean nh\u00e2n sai s\u00f3t th\u01b0\u1eddng g\u1eb7p c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn qu\u1ea3n l\u00fd doanh thu m\u1ed9t c\u00e1ch ti\u00eau c\u1ef1c. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 nguy\u00ean nh\u00e2n ph\u1ed5 bi\u1ebfn v\u00e0 di\u1ec5n gi\u1ea3i cho m\u1ed7i nguy\u00ean nh\u00e2n:<\/span><\/p>\n<h3><b>5.1. Sai l\u1ec7ch gi\u1eefa d\u1ef1 \u0111o\u00e1n v\u00e0 th\u1ef1c t\u1ebf<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">M\u1ed9t trong nh\u1eefng nguy\u00ean nh\u00e2n ch\u00ednh g\u00e2y ra sai s\u00f3t trong qu\u1ea3n l\u00fd doanh thu l\u00e0 s\u1ef1 sai l\u1ec7ch gi\u1eefa d\u1ef1 \u0111o\u00e1n v\u00e0 th\u1ef1c t\u1ebf. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 x\u1ea3y ra khi doanh nghi\u1ec7p \u0111\u01b0a ra d\u1ef1 \u0111o\u00e1n qu\u00e1 l\u1ea1c quan ho\u1eb7c qu\u00e1 ti\u00eau c\u1ef1c v\u1ec1 doanh thu m\u00e0 kh\u00f4ng c\u0103n c\u1ee9 v\u00e0o d\u1eef li\u1ec7u ho\u1eb7c th\u00f4ng tin th\u1ecb tr\u01b0\u1eddng ch\u00ednh x\u00e1c. Khi doanh thu th\u1ef1c t\u1ebf kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00e3 \u0111\u1ec1 ra, t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh.<\/span><\/p>\n<h3><b>5.2. Thi\u1ebfu s\u1ef1 \u0111\u1ed3ng thu\u1eadn gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">S\u1ef1 thi\u1ebfu th\u00f4ng tin v\u00e0 s\u1ef1 \u0111\u1ed3ng thu\u1eadn gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn trong t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn sai s\u00f3t trong qu\u1ea3n l\u00fd doanh thu. Khi c\u00e1c b\u1ed9 ph\u1eadn nh\u01b0 kinh doanh, ti\u1ebfp th\u1ecb, v\u00e0 s\u1ea3n xu\u1ea5t kh\u00f4ng l\u00e0m vi\u1ec7c c\u00f9ng nhau \u0111\u1ec3 \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau doanh thu v\u00e0 ph\u01b0\u01a1ng ti\u1ec7n \u0111\u1ea1t \u0111\u01b0\u1ee3c ch\u00fang, c\u00f3 th\u1ec3 x\u1ea3y ra hi\u1ec3u l\u1ea7m v\u00e0 m\u1ea5t \u0111\u1ed3ng thu\u1eadn. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c t\u1ed5 ch\u1ee9c kh\u00f4ng t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c t\u1ed1i \u0111a c\u00e1c c\u01a1 h\u1ed9i v\u00e0 ti\u1ec1m n\u0103ng doanh thu.<\/span><\/p>\n<h3><b>5.3. Sai s\u00f3t trong qu\u1ea3n l\u00fd d\u1eef li\u1ec7u v\u00e0 h\u1ec7 th\u1ed1ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Vi\u1ec7c qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00f4ng ch\u00ednh x\u00e1c ho\u1eb7c h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd kh\u00f4ng hi\u1ec7u qu\u1ea3 c\u0169ng l\u00e0 m\u1ed9t nguy\u00ean nh\u00e2n th\u01b0\u1eddng g\u1eb7p g\u00e2y ra sai s\u00f3t trong qu\u1ea3n l\u00fd doanh thu. N\u1ebfu d\u1eef li\u1ec7u v\u1ec1 doanh thu kh\u00f4ng \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u0111\u00fang c\u00e1ch ho\u1eb7c kh\u00f4ng \u0111\u01b0\u1ee3c theo d\u00f5i m\u1ed9t c\u00e1ch k\u1ef9 l\u01b0\u1ee1ng, t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 sai v\u1ec1 hi\u1ec7u su\u1ea5t kinh doanh v\u00e0 kh\u00f4ng th\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c \u0111\u00fang \u0111\u1eafn.<\/span><\/p>\n<h3><b>5.4. Thi\u1ebfu k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c trong qu\u1ea3n l\u00fd doanh thu<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">M\u1ed9t nguy\u00ean nh\u00e2n kh\u00e1c g\u00e2y ra sai s\u00f3t trong qu\u1ea3n l\u00fd doanh thu l\u00e0 thi\u1ebfu k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c c\u1ea7n thi\u1ebft trong l\u0129nh v\u1ef1c n\u00e0y. N\u1ebfu nh\u00e2n vi\u00ean li\u00ean quan \u0111\u1ebfn qu\u1ea3n l\u00fd doanh thu kh\u00f4ng c\u00f3 \u0111\u1ee7 hi\u1ec3u bi\u1ebft v\u1ec1 th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng, ho\u1eb7c c\u00e1c ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3n l\u00fd doanh thu hi\u1ec7u qu\u1ea3, h\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng th\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn ho\u1eb7c kh\u00f4ng th\u1ec3 th\u00edch \u1ee9ng v\u1edbi c\u00e1c thay \u0111\u1ed5i trong m\u00f4i tr\u01b0\u1eddng kinh doanh.<\/span><\/p>\n<h3><b>5.5. Kh\u00f3 kh\u0103n trong d\u1ef1 b\u00e1o th\u1ecb tr\u01b0\u1eddng v\u00e0 thay \u0111\u1ed5i m\u00f4i tr\u01b0\u1eddng kinh doanh<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Th\u1ecb tr\u01b0\u1eddng lu\u00f4n thay \u0111\u1ed5i v\u00e0 kh\u00f3 d\u1ef1 b\u00e1o, v\u00e0 \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 t\u1ea1o ra kh\u00f3 kh\u0103n trong vi\u1ec7c qu\u1ea3n l\u00fd doanh thu. C\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 bi\u1ebfn \u0111\u1ed9ng gi\u00e1 c\u1ea3, thay \u0111\u1ed5i xu h\u01b0\u1edbng ti\u00eau d\u00f9ng, v\u00e0 s\u1ef1 c\u1ea1nh tranh gay g\u1eaft c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn doanh thu c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c. N\u1ebfu t\u1ed5 ch\u1ee9c kh\u00f4ng c\u00f3 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng nhanh ch\u00f3ng v\u00e0 linh ho\u1ea1t v\u1edbi nh\u1eefng thay \u0111\u1ed5i n\u00e0y, h\u1ecd c\u00f3 th\u1ec3 g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c duy tr\u00ec v\u00e0 t\u0103ng tr\u01b0\u1edfng doanh thu.<\/span><\/p>\n<h3><b>5.6. Sai s\u00f3t trong chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 ti\u1ebfp th\u1ecb<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Cu\u1ed1i c\u00f9ng, sai s\u00f3t trong chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 ti\u1ebfp th\u1ecb c\u0169ng c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn sai l\u1ec7ch trong qu\u1ea3n l\u00fd doanh thu. N\u1ebfu t\u1ed5 ch\u1ee9c kh\u00f4ng c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u1ea1o ra s\u1ef1 nh\u1eadn th\u1ee9c v\u00e0 quan t\u00e2m t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng, h\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau doanh thu \u0111\u1ec1 ra.<\/span><\/p>\n<h2><b>6. B\u1eadt m\u00ed nh\u1eefng c\u00e1ch qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 cho ch\u1ee7 doanh nghi\u1ec7p<\/b><\/h2>\n<p><a href=\"https:\/\/arito.vn\/en\/phan-mem-quan-ly-ban-hang\/\"><span style=\"font-weight: 400;\"><strong>Sales manager<\/strong><\/span><\/a><span style=\"font-weight: 400;\"> hi\u1ec7u qu\u1ea3 l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap ch\u1ee7 doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a doanh thu v\u00e0 t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng kinh doanh hi\u1ec7u qu\u1ea3. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 v\u00e0 l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng:<\/span><\/p>\n<h3><b>6.1. X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3, ch\u1ee7 doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng r\u00f5 r\u00e0ng v\u00e0 chi ti\u1ebft. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau b\u00e1n h\u00e0ng, \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, v\u00e0 c\u00e1c k\u00eanh b\u00e1n h\u00e0ng ph\u00f9 h\u1ee3p. M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng c\u1ea9n th\u1eadn gi\u00fap t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 mong mu\u1ed1n.<\/span><\/p>\n<h3><b>6.2. \u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3. Ch\u1ee7 doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, k\u1ef9 n\u0103ng giao ti\u1ebfp v\u00e0 k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng. M\u1ed9t \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o t\u1ed1t s\u1ebd t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng ch\u1ed1t giao d\u1ecbch v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3><b>6.3. T\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 c\u0169ng \u0111\u00f2i h\u1ecfi t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Ch\u1ee7 doanh nghi\u1ec7p c\u1ea7n t\u1ea1o ra m\u1ed9t tr\u1ea3i nghi\u1ec7m mua s\u1eafm t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng t\u1eeb khi h\u1ecd t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m \u0111\u1ebfn khi h\u1ecd th\u1ef1c hi\u1ec7n thanh to\u00e1n. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00f4ng qua vi\u1ec7c cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t, t\u1ea1o ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i v\u00e0 \u01b0u \u0111\u00e3i h\u1ea5p d\u1eabn, v\u00e0 c\u1ea3i thi\u1ec7n giao di\u1ec7n v\u00e0 tr\u1ea3i nghi\u1ec7m tr\u1ef1c tuy\u1ebfn.<\/span><\/p>\n<h3><b>6.4. Theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3, ch\u1ee7 doanh nghi\u1ec7p c\u1ea7n li\u00ean t\u1ee5c theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t quan tr\u1ecdng nh\u01b0 doanh thu, l\u1ee3i nhu\u1eadn, t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, v\u00e0 \u0111\u00e1nh gi\u00e1 s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb v\u00e0 b\u00e1n h\u00e0ng. B\u1eb1ng c\u00e1ch n\u00e0y, ch\u1ee7 doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh v\u00e0 \u0111i\u1ec1u ch\u1ec9nh m\u1ed9t c\u00e1ch ph\u00f9 h\u1ee3p.<\/span><\/p>\n<h3><b>6.5. S\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 quan tr\u1ecdng gi\u00fap ch\u1ee7 doanh nghi\u1ec7p qu\u1ea3n l\u00fd v\u00e0 theo d\u00f5i qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. Ph\u1ea7n m\u1ec1m n\u00e0y cung c\u1ea5p c\u00e1c t\u00ednh n\u0103ng nh\u01b0 qu\u1ea3n l\u00fd kho h\u00e0ng, qu\u1ea3n l\u00fd \u0111\u01a1n h\u00e0ng, qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng, v\u00e0 b\u00e1o c\u00e1o ph\u00e2n t\u00edch doanh thu. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng, ch\u1ee7 doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng v\u00e0 t\u0103ng c\u01b0\u1eddng hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kh\u00f4ng th\u1ec3 kh\u00f4ng n\u00f3i r\u1eb1ng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng trong qu\u1ea3n l\u00fd doanh thu l\u00e0 r\u1ea5t l\u1edbn. \u0110\u1ea7u ti\u00ean, ph\u1ea7n m\u1ec1m n\u00e0y gi\u00fap t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng t\u1eeb vi\u1ec7c ti\u1ebfp nh\u1eadn \u0111\u01a1n h\u00e0ng, qu\u1ea3n l\u00fd kho h\u00e0ng, \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra b\u00e1o c\u00e1o ph\u00e2n t\u00edch doanh thu. \u0110i\u1ec1u n\u00e0y gi\u00fap ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c c\u1ee7a nh\u00e2n vi\u00ean, \u0111\u1ed3ng th\u1eddi gi\u1ea3m thi\u1ec3u sai s\u00f3t do con ng\u01b0\u1eddi g\u00e2y ra. Th\u1ee9 hai, ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ea1nh m\u1ebd gi\u00fap ch\u1ee7 doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 hi\u1ec7u su\u1ea5t kinh doanh v\u00e0 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u1ef1a tr\u00ean d\u1eef li\u1ec7u. Cu\u1ed1i c\u00f9ng, ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng c\u0169ng gi\u00fap t\u0103ng c\u01b0\u1eddng s\u1ef1 linh ho\u1ea1t v\u00e0 ph\u1ea3n \u1ee9ng nhanh ch\u00f3ng trong vi\u1ec7c \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng \u0111\u1ec3 th\u00edch \u1ee9ng v\u1edbi thay \u0111\u1ed5i trong m\u00f4i tr\u01b0\u1eddng kinh doanh.<\/span><\/p>\n<blockquote><p><strong>&gt;&gt;&gt;&gt; Xem th\u00eam: Top 10 <a href=\"https:\/\/arito.vn\/en\/app-quan-ly-ban-hang-mien-phi-tren-dien-thoai\/\">ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng tr\u00ean \u0111i\u1ec7n tho\u1ea1i<\/a> hi\u1ec7u qu\u1ea3<\/strong><\/p><\/blockquote>\n<h2><b>7. Arito &#8211; Ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u1ea5t hi\u1ec7n nay<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Arito, s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1edfi c\u00f4ng ty Arito Smart Solutions, kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng th\u00f4ng th\u01b0\u1eddng. \u0110\u00e2y l\u00e0 m\u1ed9t h\u1ec7 sinh th\u00e1i ph\u1ea7n m\u1ec1m \u0111a d\u1ea1ng v\u00e0 \u0111a n\u0103ng, t\u1eadp trung v\u00e0o vi\u1ec7c qu\u1ea3n l\u00fd v\u00e0 \u0111\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 nhu c\u1ea7u c\u1ee7a doanh nghi\u1ec7p, t\u1eeb quy m\u00f4 nh\u1ecf \u0111\u1ebfn l\u1edbn. M\u1ee5c ti\u00eau ch\u00ednh c\u1ee7a Arito l\u00e0 n\u00e2ng cao hi\u1ec7u su\u1ea5t v\u00e0 t\u1ed1i \u01b0u h\u00f3a <\/span><strong><a href=\"https:\/\/arito.vn\/en\/quy-trinh-quan-ly-ban-hang-hieu-qua-nhat-cho-cac-doanh-nghiep\/\">quy tr\u00ecnh qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng<\/a><\/strong><span style=\"font-weight: 400;\"> cho c\u00e1c doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u1edbi h\u01a1n 15.000 ng\u01b0\u1eddi d\u00f9ng v\u00e0 2000 doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, Arito \u0111\u00e3 ch\u1ee9ng minh \u0111\u01b0\u1ee3c s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng t\u1eeb c\u1ed9ng \u0111\u1ed3ng ng\u01b0\u1eddi d\u00f9ng. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 l\u00e0 minh ch\u1ee9ng cho ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 t\u00ednh \u1ed5n \u0111\u1ecbnh c\u1ee7a ph\u1ea7n m\u1ec1m m\u00e0 c\u00f2n th\u1ec3 hi\u1ec7n cam k\u1ebft c\u1ee7a Arito \u0111\u1ed1i v\u1edbi vi\u1ec7c cung c\u1ea5p gi\u1ea3i ph\u00e1p \u0111\u00e1ng tin c\u1eady cho doanh nghi\u1ec7p tr\u00ean m\u1ecdi quy m\u00f4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110i\u1ec3m \u0111\u1eb7c bi\u1ec7t c\u1ee7a ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng POS Arito kh\u00f4ng ch\u1ec9 \u0111\u1ebfn t\u1eeb t\u00ednh n\u0103ng v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a ch\u00ednh n\u00f3 m\u00e0 c\u00f2n t\u1eeb kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i m\u1ea1nh m\u1ebd v\u1edbi ph\u1ea7n m\u1ec1m k\u1ebf to\u00e1n v\u00e0 ERP Arito. Vi\u1ec7c n\u00e0y mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p, b\u1edfi v\u00ec POS Arito kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a <strong><a href=\"https:\/\/arito.vn\/en\/he-thong-erp-la-gi-ung-dung-he-thong-erp\/\">h\u1ec7 th\u1ed1ng ERP<\/a><\/strong> m\u00e0 c\u00f2n ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t ph\u1ea7n m\u1ec1m \u0111\u1ed9c l\u1eadp, ch\u1ea1y tr\u00ean n\u1ec1n t\u1ea3ng \u0111\u1ed9c l\u1eadp. Khi POS Arito k\u1ebft n\u1ed1i v\u1edbi ph\u1ea7n m\u1ec1m k\u1ebf to\u00e1n v\u00e0 ERP Arito, d\u1eef li\u1ec7u b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c t\u1ef1 \u0111\u1ed9ng \u0111\u1ed3ng b\u1ed9 h\u00f3a v\u1edbi c\u00e1c m\u00f4-\u0111un kh\u00e1c trong h\u1ec7 th\u1ed1ng, bao g\u1ed3m k\u1ebf to\u00e1n, qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng, qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho v\u00e0 qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1. \u0110i\u1ec1u n\u00e0y gi\u00fap tr\u00e1nh \u0111\u01b0\u1ee3c vi\u1ec7c nh\u1eadp li\u1ec7u k\u00e9p v\u00e0 \u0111\u1ea3m b\u1ea3o t\u00ednh ch\u00ednh x\u00e1c c\u1ee7a d\u1eef li\u1ec7u to\u00e0n b\u1ed9 h\u1ec7 th\u1ed1ng.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/arito.vn\/wp-content\/uploads\/2024\/02\/Arito20xanh.png\" alt=\"Arito - Ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u1ea5t hi\u1ec7n nay\" width=\"6000\" height=\"3375\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Ngo\u00e0i ra, kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i gi\u1eefa POS v\u00e0 ERP Arito c\u0169ng m\u1edf ra c\u00e1nh c\u1eeda cho c\u00e1c t\u00ednh n\u0103ng v\u00e0 c\u00f4ng c\u1ee5 m\u1edf r\u1ed9ng, nh\u01b0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u ch\u00e9o, d\u1ef1 \u0111o\u00e1n v\u00e0 t\u00edch h\u1ee3p v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng ph\u1ee5 tr\u1ee3 kh\u00e1c. \u0110i\u1ec1u n\u00e0y gi\u00fap doanh nghi\u1ec7p c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan v\u00e0 chi ti\u1ebft v\u1ec1 m\u1ecdi ho\u1ea1t \u0111\u1ed9ng kinh doanh, t\u1eeb qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng cho \u0111\u1ebfn qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh v\u00e0 nh\u00e2n s\u1ef1.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c t\u00ednh n\u0103ng \u0111\u1eb7c bi\u1ec7t c\u1ee7a <\/span><strong><a href=\"https:\/\/arito.vn\/en\/quan-ly-ban-le-pos\/\">ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n l\u1ebb Arito<\/a><\/strong><span style=\"font-weight: 400;\"> bao g\u1ed3m:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng v\u00e0 doanh thu hi\u1ec7u qu\u1ea3: Arito cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 hi\u1ec7u qu\u1ea3 \u0111\u1ec3 qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng v\u00e0 theo d\u00f5i doanh thu, gi\u00fap doanh nghi\u1ec7p t\u0103ng c\u01b0\u1eddng t\u01b0\u01a1ng t\u00e1c v\u00e0 t\u1ed1i \u01b0u h\u00f3a l\u1ee3i nhu\u1eadn.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u1ed1i \u01b0u vi\u1ec7c ch\u1ed1t \u0111\u01a1n v\u00e0 qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y: V\u1edbi Arito, doanh nghi\u1ec7p c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd v\u00e0 t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c ch\u1ed1t \u0111\u01a1n v\u00e0 qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y nh\u1ea5t.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gi\u00e1m s\u00e1t v\u00e0 qu\u1ea3n l\u00fd b\u00ecnh lu\u1eadn trong tin nh\u1eafn: Ph\u1ea7n m\u1ec1m n\u00e0y cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 \u0111\u1ec3 gi\u00e1m s\u00e1t v\u00e0 qu\u1ea3n l\u00fd b\u00ecnh lu\u1eadn trong tin nh\u1eafn, gi\u00fap doanh nghi\u1ec7p duy tr\u00ec s\u1ef1 t\u01b0\u01a1ng t\u00e1c t\u00edch c\u1ef1c v\u1edbi kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd chi ti\u00eau, c\u00f4ng n\u1ee3 chi ti\u1ebft v\u00e0 ch\u00ednh x\u00e1c: Arito gi\u00fap doanh nghi\u1ec7p qu\u1ea3n l\u00fd chi ti\u00eau v\u00e0 c\u00f4ng n\u1ee3 chi ti\u1ebft m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c, t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">B\u00e1o c\u00e1o doanh thu chi ti\u1ebft theo ng\u00e0y, tu\u1ea7n, th\u00e1ng: Cung c\u1ea5p b\u00e1o c\u00e1o doanh thu chi ti\u1ebft, gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 hi\u1ec7u su\u1ea5t kinh doanh c\u1ee7a m\u00ecnh theo t\u1eebng \u0111\u01a1n v\u1ecb th\u1eddi gian.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00e2n vi\u00ean v\u00e0 doanh thu t\u1eebng ca l\u00e0m vi\u1ec7c: Arito cho ph\u00e9p doanh nghi\u1ec7p theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00e2n vi\u00ean v\u00e0 doanh thu t\u1eebng ca l\u00e0m vi\u1ec7c, t\u1eeb \u0111\u00f3 t\u1ed1i \u01b0u h\u00f3a bi\u00ean \u0111\u1ed9 lao \u0111\u1ed9ng v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd t\u1ed3n kho ch\u00ednh x\u00e1c v\u00e0 chi ti\u1ebft cho c\u1eeda h\u00e0ng v\u00e0 chu\u1ed7i c\u1eeda h\u00e0ng: Arito cung c\u1ea5p c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd t\u1ed3n kho ch\u00ednh x\u00e1c v\u00e0 chi ti\u1ebft, gi\u00fap doanh nghi\u1ec7p duy tr\u00ec s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa cung v\u00e0 c\u1ea7u.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Theo d\u00f5i s\u1ed1 l\u01b0\u1ee3ng h\u00e0ng t\u1ed3n kho th\u00f4ng qua c\u00e1c ch\u1ec9 s\u1ed1 c\u1eadp nh\u1eadt th\u1eddi gian th\u1ef1c: Arito gi\u00fap doanh nghi\u1ec7p theo d\u00f5i s\u1ed1 l\u01b0\u1ee3ng h\u00e0ng t\u1ed3n kho th\u00f4ng qua c\u00e1c ch\u1ec9 s\u1ed1 c\u1eadp nh\u1eadt th\u1eddi gian th\u1ef1c, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh kinh doanh \u0111\u00fang \u0111\u1eafn.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd thu chi v\u00e0 c\u00f4ng n\u1ee3 chi ti\u1ebft, \u0111\u00e1ng tin c\u1eady: Arito h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p qu\u1ea3n l\u00fd thu chi v\u00e0 c\u00f4ng n\u1ee3 chi ti\u1ebft m\u1ed9t c\u00e1ch \u0111\u00e1ng tin c\u1eady, t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho vi\u1ec7c qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cung c\u1ea5p b\u00e1o c\u00e1o th\u1ed1ng k\u00ea chi ti\u1ebft v\u1ec1 t\u00ecnh h\u00ecnh kinh doanh qua c\u00e1c bi\u1ec3u \u0111\u1ed3: Arito cung c\u1ea5p c\u00e1c b\u00e1o c\u00e1o th\u1ed1ng k\u00ea chi ti\u1ebft, gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 t\u00ecnh h\u00ecnh kinh doanh v\u00e0 \u0111\u01b0a ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n ph\u00f9 h\u1ee3p.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u1ea1o nhi\u1ec1u lo\u1ea1i giao d\u1ecbch b\u00e1n h\u00e0ng: Arito h\u1ed7 tr\u1ee3 t\u1ea1o nhi\u1ec1u lo\u1ea1i giao d\u1ecbch b\u00e1n h\u00e0ng, t\u1eeb t\u1ea1o h\u00f3a \u0111\u01a1n, \u0111\u1eb7t h\u00e0ng, tr\u1ea3 h\u00e0ng, gi\u00fap t\u0103ng n\u0103ng su\u1ea5t c\u00f4ng vi\u1ec7c t\u1eeb 30 \u0111\u1ebfn 50%.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qu\u1ea3n l\u00fd h\u00e0ng h\u00f3a \u0111\u01a1n gi\u1ea3n, thu\u1eadn ti\u1ec7n: Arito cho ph\u00e9p qu\u1ea3n l\u00fd h\u00e0ng h\u00f3a \u0111\u01a1n gi\u1ea3n v\u00e0 thu\u1eadn ti\u1ec7n, t\u1eeb vi\u1ec7c nh\u1eadp s\u1ed1 l\u01b0\u1ee3ng, m\u00e0u s\u1eafc, m\u1eabu m\u00e3, ch\u1ea5t li\u1ec7u s\u1ea3n ph\u1ea9m kh\u00f4ng gi\u1edbi h\u1ea1n.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u1ed7 tr\u1ee3 ph\u00e2n lo\u1ea1i kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch to\u00e0n di\u1ec7n: Ph\u1ea7n m\u1ec1m n\u00e0y h\u1ed7 tr\u1ee3 ph\u00e2n lo\u1ea1i kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch to\u00e0n di\u1ec7n, t\u1eeb vi\u1ec7c t\u1ea1o v\u00e0 qu\u1ea3n l\u00fd ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, \u0111\u1ebfn vi\u1ec7c d\u1ec5 d\u00e0ng theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng kinh doanh.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">C\u00f3 th\u1ec3 nh\u1eadn x\u00e9t r\u1eb1ng, <strong><a href=\"https:\/\/arito.vn\/en\/\">Arito<\/a><\/strong> kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng th\u00f4ng th\u01b0\u1eddng, m\u00e0 c\u00f2n l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 t\u1ef1 \u0111\u1ed9ng h\u00f3a to\u00e0n di\u1ec7n, gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng, t\u0103ng c\u01b0\u1eddng minh b\u1ea1ch v\u00e0 linh ho\u1ea1t trong qu\u1ea3n l\u00fd ngu\u1ed3n cung.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Trong th\u1ebf gi\u1edbi kinh doanh ng\u00e0y nay, qu\u1ea3n l\u00fd doanh thu kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m m\u00e0 c\u00f2n l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a m\u1ecdi t\u1ed5 ch\u1ee9c. \u0110\u1eb7c bi\u1ec7t, qu\u1ea3n l\u00fd doanh thu b\u00e1n h\u00e0ng \u0111\u00f3ng vai tr\u00f2 then ch\u1ed1t trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng v\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Tuy nhi\u00ean, \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y, ch\u1ee7 doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 v\u1ec1 b\u1ea3n ch\u1ea5t c\u1ee7a qu\u1ea3n l\u00fd doanh thu v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng n\u00f3 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 trong m\u00f4i tr\u01b0\u1eddng kinh\u2026<\/p>","protected":false},"author":9,"featured_media":9861,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[224,62,13,1],"tags":[],"class_list":["post-9860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-chung","category-tin-khac","category-tin-trong-nganh","category-tin-tuc"],"blocksy_meta":"","_links":{"self":[{"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/posts\/9860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/comments?post=9860"}],"version-history":[{"count":7,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/posts\/9860\/revisions"}],"predecessor-version":[{"id":14821,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/posts\/9860\/revisions\/14821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/media\/9861"}],"wp:attachment":[{"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/media?parent=9860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/categories?post=9860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arito.vn\/en\/wp-json\/wp\/v2\/tags?post=9860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}